KIT & ACE

Marketing Campaign

ROLES

THE BRIEF:
Kit&Ace was launching a new pant called the navigator, and they were looking to execute on an internal marketing campaign to create a ton of consistent assets to spread awareness
THE CHALLENGE:
We had one day to shoot the campaign due to budget constraints, which means we had to move quickly between 5 locations throughout the day while capturing B-Roll video at each location. We stayed lean with a small team.
RESPONSIBILITIES:
⚆ Pre Production Planning
⚆ Co-Creative Direction
⚆ Cinematography
⚆ Directing
⚆ Photography
⚆ Image Retouching / Editing
SCOPE:
⚆ (1) 10 Hour Shoot
⚆ 5 Day Turnaround!!
DELIVERABLES:
⚆ (40) Photo Assets
⚆ (1) 30 Second Video
⚆ (1) 15 Second Video

ASSET 
RETOUCHING

CONSISTANT
IMAGERY

PRINT 
ASSETS

B-ROLL 
VIDEO CONTENT

SPEEDY
SHOTS

PHOTO
ASSETS